Thursday, June 30, 2011

Go Viral On Twitter!

Twitter is a tool for posting short (140 characters) status updates, comments and/or thoughts. While twitter is an open forum, you can restrict it to the people with whom you are connecting with, or follow. Twitter can be a valuable marketing and PR tool if you take advantage of it.
It is easy to get started. Follow people on twitter and a lot of them will follow you in return. Twitter is a great and easy way to connect with influential people in the media. Make a connection with an influential person on Twitter and you will have a much better chance of going viral!
You can use Twitter to instantly announce events, special offers, and much more to a large audience. You can promote your blog articles or any other content that would be appealing to your audience by posting a link on twitter. Place a retweet button on your blog, this makes it very easy for your viewers to retweet your content.
These are just a few of the ways that you can use twitter as a marketing tool. To learn more ways you can use twitter to go viral visit going viral on twitter!

Monday, June 13, 2011

I Love QR Codes!

A QR code is a square 2-D barcode that can be scanned by a smart phone’s camera and then directs viewers to a specific display of your choice. For example, depending on the type of code it contains, you can direct viewers to a website, to a displayed custom text message, and more.

QR codes can be added to your resume which is a great way to stand out from the crowd. Your QR code can direct the employer to your LinkedIn page, Blog/Portfolio page, or to a creative custom text!

Although QR codes are fairly new and many people reading your resume may not know how to act on the QR code, it will still make you stand out from the crowd as someone who stays up to date on technology trends.

Here is an example of a QR code, which will direct viewers to this blog page!


To learn more about QR codes or to create your own visit QRstuff !

Friday, June 10, 2011

Search Engine Optimization (SEO)

A search engine is a computer function that searches data on the internet by using keywords or phrases. When launching your website, search engine optimization (SEO) is going to be important to you and the success of your site. SEO is about making your site visible within search engines.
Accurately describing the title pages within your site is one critical way to enhance SEO. You want to choose a title that is brief (a few words or phrase) but descriptive, as well as effective and relevant to your pages content. It is important that each page on your site has a different title so that the search engine can distinguish between the different pages on your site for relevancy.
You should also make use of your pages description Meta tag, which gives search engines and users a summary of what the content on your page is about. Your description Meta tag should be a couple of sentences or a short paragraph giving a brief and relevant description of what is on the page. Description meta tags are important because if parts of your description match the keywords that are being searched for the search engines may use your description meta tag underneath your site title on the search results page of that search engine.
Choosing simple to understand URLs is also helpful in SEO. Using words that are relevant to your site within your URL make it easier for users to remember it and will have an easier time navigating back to your website at a later time. Making it simple and relevant are important so that users and search engines have an easier time understanding your URL.
Organizing and simplifying the navigation of your site helps not only your visitors, but it also helps the search engines understand the content of your site. Creating compelling and quality content for your users that is easily accessible to search engines will most likely produce the most positive results for your website.
To learn more about SEO read the Google SEO Starter Guide!